Our Purpose
Citrus Australia is the prescribed peak industry body (PIB) for the Australian citrus industry. To help our growers and our industry succeed, we focus on core activities and are guided by values that underpin everything we do.
Advocacy
We identify and prioritise the issues of our members and advocate on behalf of growers to ensure their needs are heard and understood by decision makers. As a peak industry body, we have an important facilitation role to play in driving innovation, finding common purpose and protecting industry’s investment.
Our consultation through regional advisory groups, leadership groups (export, domestic, variety and juice committees), regional and national forums ensure Citrus Australia is informed on issues important to industry. Citrus Australia develops and maintains national and international networks; we can leverage relationships in citrus growing, packing, marketing and research here and around the world. We have strong relationships with other industry bodies and robust a working relationships with state and federal governments.
We provide expert advice to Hort Innovation to ensure research and development (R&D) is targeted to support priority issues raised by industry. Through our consultation and networks we prosecute the industry strategic investment plan (Hort Innovation) in an efficient and effective way that achieves results for industry.
The citrus industry is geographically diverse; there are complexities in domestic, export and juice markets. Citrus Australia recognises this and in our advocacy work we push for the best result for all Australian growers.
Service Provision
We identify industry needs and deliver projects that produce outstanding results for growers using our skills, resources and credibility as an organisation. Over the past ten years, we’ve established a proven track record of service provision that’s supported the growing success of the Australian citrus industry.
Our driven and dedicated team incorporates a wide range of skill-sets and expertise, including:
- Advocacy and public affairs;
- Market development;
- Communications;
- Biosecurity; and
- Information
These technical skills are complemented by our uniquely valuable position in Australian horticulture: we connect growers, industry members and other organisations using our far-reaching networks around the country.
Statutory roles
We are the prescribed peak industry body for the Australian citrus industry, which includes statutory responsibilities on behalf of our sector. We advocate for industry in the event of an exotic pest incursion. Citrus Australia represents all growers in determining the technical and financial feasibility of eradication of exotic pests. We are responsible for establishing the case for new levies paid by Australian citrus growers.
Ready to join?
If you are not already a member, please show your support and join Citrus Australia today. Collectively we can make big things happen.
You are not logged in
If you are not already a member, please show your support and join Citrus Australia today. Collectively we can make big things happen.