It’s more Aussie citrus for China after MOU signing seals the deal 谅解备忘录签署后将会有更多的澳大利亚柑橘在中国销售
It’s not often Mildura becomes the cultural hub where global deals are done. However last Tuesday evening saw didgeridoos droll out the familiar sound whilst Citrus Australia’s CEO Judith Damiani and the president of the Chinese Agricultural Wholesale Market Association (CAWA) Mr Zengjun Ma signed a MOU to cement the already strong trade arrangements between the two countries
Citrus Australia has spent many years forming a relationship with the CAWA, China’s largest agricultural distributor with over 300 members, representing about 70% of the total fruit and vegetable trade in China.
When asked about the benefits of Australian citrus, Mr Ma mentioned the clean environment, premium quality and counter-seasonality as major contributing factors. He went on to say, “the prospects are very good because Australia has such vast land and China has huge demand for Australian produce”. 当问及到关于澳大利亚柑橘的优势时, 马先生提到清洁的环境,优良的品质和反季节是主要因素。他接着说:” 澳大利亚发展前景非常好, 因为有着广阔的土地和中国对澳大利亚农产品的巨大需求。”
Citrus Australia hosted the CAWA delegation of 21 members on their inaugural visit to Australia, which included wholesale market visits in Sydney and Melbourne, business networking and a tour of Mildura and Renmark orchards and packing facilities. The tour culminated in an official industry dinner in Mildura and the signing of the MOU on Tuesday 24 June 2014.
Citrus Australia continues to foster its key relationships with China. This included a recent trade mission undertaken in November-December 2013.
Our friends at Think Global have put together an excellent video that captures our recent trade mission to China, including interviews with mission participants. It is available to view via the Citrus Australia YouTube channel.